#WhatSoupAreYou?

Create an interactive campaign for the month of January.

Our task was to create a digital interactive campaign for National Soup Month that promotes eating locally from the Harrisonburg Farmers Market. We wanted to encourage people to visit the market in the winter, promoting seasonal ingredients through our interactive quiz. Customers can take the online "What Soup Are You" quiz to receive a "soup personality," with a corresponding list of ingredients from the Harrisonburg Farmer's Market.